The indicators at the top
Confirmation rate
The share of your orders confirmed.
Cancellation rate
The share of your orders cancelled.
Average confirmation time
The average time between creation and confirmation.
Pending orders
How many are still waiting to be processed.
Order lifecycle
A chart shows you, day by day, how many orders reached each stage for the first time: created, confirmed, shipped, delivered, returned. You can show or hide each series to compare what interests you.Where your orders come from
The breakdown by source tells you how many orders come from each channel: online store, WhatsApp, manual creation, call center, marketplace, etc. A list of top cities completes the view on the destination side.The failure reasons
Three blocks side by side group your friction points, each expandable to see the detail:↩️ Returns
Why parcels come back, classified by reason.
⚠️ Delivery failures
Why deliveries don’t go through.
🚫 Cancelled
Why orders are cancelled.
These reasons come from your team’s work in the field. The more they are filled in, the more useful this analysis is for fixing the root cause.
At-risk orders
A dedicated block highlights the pending orders that risk slipping away from you. It classifies them along three angles:| Angle | What it flags |
|---|---|
| ⏳ Age | How long they have been waiting (from less than an hour to more than 24 h) |
| 📋 Missing information | Orders without a phone number or city — impossible to process as is |
| 🔴 Critical risk | Pending, old and incomplete all at once: to be handled first |
What’s next?
Deliveries
Track what happens after shipping
Team
See who handles confirmations