
The three account types
Individual
For selling on a small scale without a registered legal structure. The simplest way to get started.
Sole proprietor
For sellers with sole proprietor status. Lets you generate documents that match your status.
Company
For registered companies. Unlocks advanced features: team management and billing adapted to your structure.
The information requested
Depending on the type you choose, the profile form displays different fields:| Information | Individual | Sole proprietor | Company |
|---|---|---|---|
| First name | ✅ | ✅ | ✅ |
| Last name | ✅ | ✅ | ✅ |
| Phone | ✅ | ✅ | ✅ |
| ICE | — | ✅ | ✅ |
| Company name | — | — | ✅ |
All types ask for your first name, last name and phone. The ICE is added for sole proprietors and companies. The company name is requested only from companies.
About the ICE
The ICE (Common Business Identifier) is your official identifier in Morocco. It is required for billing and your official commercial operations.How it works
You choose your account type
On the selection screen, click the card that matches your situation: Individual, Sole proprietor or Company.
You complete your profile
The form displays the fields suited to your choice. Fill in your information.

Frequently asked questions
Which type should I choose if I'm just starting out?
Which type should I choose if I'm just starting out?
If you sell on a small scale without a registered structure, Individual is enough to get started. You can change your situation later.
Can I change my account type afterwards?
Can I change my account type afterwards?
If your situation changes (becoming a sole proprietor or creating a company), contact support to update your account type and your information.
Where are my ICE and company name used?
Where are my ICE and company name used?
This information is used for your official documents and your billing, so that they match your status.
Is this step required?
Is this step required?
Yes. Choosing the account type and completing the profile are necessary before you can access the app.
What’s next?
Invite your team
Add your collaborators (Company account)
Connect your store
Plug in your order source
